About us

The AnneBebe Story

It began in 2001, more than two decades ago, with just one sewing machine, abundant passion, and a declared love for beauty.

We have our own workshop where we bring to life the unique concepts specific to the Anne Bebe brand. We like to believe that this is a small part of a magical world, created from colorful fantasies and liberating childhood, where games and adventure never end.

A 21-year tradition dedicated to children's fashion

Our strong values lean towards joy, optimism, and equality. We are friendly, welcoming, and love children very much, a fact evident in the colorful and playful clothes we offer for your little ones.

Anne Bebe collections consider international trends but maintain the distinctive note that differentiates us and for which we are recognized in the Romanian market. Anne Bebe designers' creations are characterized by the quality of materials and attention to detail. From prince costumes and aristocratic dresses to tuxedos or modern dresses, our products are designed to satisfy even the most refined tastes.

Today, Anne Bebe represents a 21-year tradition, dedicated to baby and children's clothes, carefully crafted from natural fibers and precious details, reaching the highest standards of quality, style, and safety. It is very important to us that our clothes do not contain harmful chemicals. We believe it is important that the clothes we create are not only beautiful and comfortable but also made with our environment in mind, to ensure harmony and not harm nature in any way.

With everything we do, we hope to make your life a little more special because children's clothes represent an important part of our everyday life.

What do we mean when we say 'children's clothes'?

Firstly, there is a clear explanation of what we do: we design, create, and make available to you (through clothing collections worldwide) clothing for all children, from newborns to 12 years old. We offer comfortable, stylish, durable, and fun clothes. We believe that all children can wear all the colors of the rainbow, which we put into practice by offering buyers a wide range of shades and textures to satisfy all tastes and visual preferences.

Our product assortment, organized by seasons of the year or for any period of the year, by age, by occasion, by brands, by collections, consists of:

• luxury accessories for wonderful babies: Christening Kits, Outfits, Dresses, Gifts, Candles, Chests
• ceremonial clothing, which includes elegant suits for little knights and beautiful dresses for little ladies
• baby clothes 0-2 years: Dresses, Outfits, Rompers, Pants, Shirts, Maternity Sets
• wonderful clothes for children 2-12 years: Dresses, Suits, T-shirts, Jeans, Jackets, Footwear

The Anne Bebe concept is elegance through simplicity and details, and this is reflected in the design of clothes for children aged 0 months - 12 years. Our hangers host products for christenings and special events, offering an added touch of refinement to the children's fashion industry and satisfying the need to buy special clothes. Our brand is also appreciated by celebrities in Romania who have chosen us every time.

Our hangers host wonderful clothes for christenings and special events, which add refinement to the children's fashion industry and satisfy the need to buy special clothes.

We believe in creating memories and celebrating every moment, big or small. We stand with parents and their treasures, through the garments and accessories we offer, in the most important stages of life: birth, christening, anniversaries, events requiring an outfit that highlights and emphasizes elegance.

Anne Bebe offers you everything you need for a fairytale christening. On the website, you have sections specially dedicated to christenings, where you can find a diverse range of very useful and quality products and accessories for a truly successful event.

Here, you can find, organized by categories, specially highlighted on the website

• Christening Sets for Girls and Boys
• Christening Items
• Christening Kits, Candles, Chests
• Christening Gifts

Our goal is to inspire our customers, parents with their first child or those with vast experience in the world of children, offering a pleasant shopping experience and excellent customer service, with the best mix of well-known and high-quality brands.

We proudly sell a wide range of children's brands

• AnneBebe - our own brand, with products created in our workshop.
• Guess - the varied ranges in this collection include clothing items for girls and boys.
• Mayoral - introduces modern prints and colors
• US Polo Assn - one of the most recognized clothing brands in the world
• Abel & Lula - a collection of accessories and clothes that will transform little girls into true princesses, every day and especially at special events.
• KityKate - trendy organic cotton clothes
• Sarabanda - focuses on comfort and quality
• Ido - suitable clothes for all occasions and made from the highest quality materials
• Cumino
• Condor
• Bebetto - offers clothing items suitable for different times of the year
• Bebus Kids
• Brums
• Lakids
• MidiMod
• Pierre Cardin
• Pamina - special dresses for various events
• Baby Fox
• G Ferre
• Ferrari
• Pembekelek’s.

Items for a fairytale christening and personalization options

We have an extremely large collection dedicated to christening clothes, as well as complete kits, with christening candles for girls and boys, christening dresses, christening outfits, myrrh cloth, embroidered chests, towels, and many other ideal gifts for this unique event in the life of the child being christened, as well as in the lives of parents and godparents.

We are happy to confirm that we can beautifully personalize the christening kits and candles you order from us. Choose the desired message, preferred shades, and baby's initials. You can come up with new ideas for personalizing messages - we are always open to challenges. We also offer a collection of messages from which you can draw inspiration to personalize the christening kit. In this way, you will be certain that you have made the best choice by choosing AnneBebe.

Our Stores

Our mix of brands and product offerings can also be found in our physical stores in Bucharest: AnneBebe Baneasa, AnneBebe Unirea, AnneBebe Sun Plaza, Annelino Baneasa, and Camera Bebelusului.

AnneBebe Unirea

• Piața Unirii Nr 1, 2nd Floor, Unirea Shopping Center, Bucharest, Sector 3 (View on map)
• 0728 093 833
• unirea@annebebe.ro
• 10:00 - 21:00

AnneBebe Băneasa

• Băneasa Shopping City, Ground Floor - Feeria Area, Bucharest, Sector 1 (View on map)
• 0723 163 143
• baneasa@annebebe.ro
• 10:00 - 21:00

AnneBebe SunPlaza

• SunPlaza, 1st Floor, Bucharest, Sector 4 (View on map)
• 0728 070 907
• sunplaza@annebebe.ro
• 10:00 - 21:00

• Unirea Store Overhead Parking - 1st Floor, Bucharest, Sector 3 (View on map)
• 0726 005 500
• comenzi@camerabebelusului.ro
• Monday - Friday: 09:00-18:00 | Saturday: 09:30-17:00 | Sunday: Closed

AnneBebe organizational details

The delivery time for in-stock products is 12-48 hours via Fast Courier or AnneBebe Couriers. Delivery cost starts from 10 lei, and delivery is available throughout the European Union.

Approximately 70% of products are in our stock with 24h delivery, the rest of the products with "pre-order" status are in supplier stock or can be put into production in the factory with delivery in 14-28 days, depending on the number of orders.

Products from our brands' collections are sourced through direct collaboration between Anne Bebe and manufacturers from Italy, Spain, Germany, and Turkey.

Customers can receive a refund or opt for product exchange within 14 days.